SIA Bellum is expanding its range of sports nutrition and active lifestyle products by starting cooperation with PLYRS, a sports hydration brand founded in Germany.
PLYRS was established in Germany in 2024 with the aim of offering functional hydration products for athletes, teams and active people. The brand’s focus is clear — to support proper intake of fluids, electrolytes, vitamins and amino acids during intense training, competitions and everyday activities.
PLYRS products are developed in cooperation with nutrition experts, with particular attention to composition, quality and the needs of athletes. Hydration Mix drinks are low in calories, free from added sugar and caffeine, while containing electrolytes, B vitamins and amino acids. The product is also Informed Sport certified, meaning it has been tested for prohibited substances and is suitable for professional athletes.
The brand’s international recognition is strengthened by its cooperation with NHL superstar Leon Draisaitl, who is the official PLYRS brand ambassador. PLYRS is also connected with several major sports partners and events, including the NHL, NHLPA, Stanley Cup Playoffs, DEB, as well as the IIHF Ice Hockey World Championships 2024, 2025 and 2026. The brand also cooperates with sports teams and athletes across different markets.
In Latvia, PLYRS products will be available in cooperation with SIA Bellum and through the e-commerce platform gigants.lv. The initial product range includes PLYRS Hydration Mix drinks and PLYRS 900 ml sports bottles with different lid options — straw lid, sports lid and squeeze lid.
Through this cooperation, SIA Bellum aims to offer modern hydration solutions to athletes, sports teams and active lifestyle enthusiasts in Latvia — products that have already established their presence in the international sports environment.
PLYRS products are available at: gigants.lv
